Focusing on skin elasticity. A new collagen routine for firmer, more resilient skin. "ReFa HARI KEEP COLLAGEN" will be released on September 9, 2025.
Jul. 15, 2025
Focusing on skin elasticity. A new collagen routine for firmer, more resilient skin. "ReFa HARI KEEP COLLAGEN" will be released on September 9, 2025.
Jul. 15, 2025
Introducing the "ReFa EPI CX," to be released exclusively in China, August 2025.
Aug. 04, 2025
Experience aging care1 with water, bubbles and suction. Reveal clear, smooth skin from the pores. “ReFa HYDRA CLEAR” is released on August 27, 2025.
Jul. 16, 2025
Face the flow of time with grace — powered by EMS lifting1 and the firming care of a roller. "ReFa CARAT LIFT" will be released on July 9, 2025.
Jun. 30, 2025
A sparkling heart-shaped touch-up mirror. “ReFa HEART MIRROR” is released on June 23, 2025.
May. 22, 2025
Elevate your roots and boost your confidence with a “Soft & Shiny Lift.” “ReFa BEAUTECH RESETTER LIFT” is released on May 21, 2025.
May. 21, 2025
Introducing two new heart-design cosmetics that will make your heart and hair flutter. “ReFa HEART MIST AIRY” and “ReFa HEART MIST BASE” are released on May 22, 2025.
Apr. 22, 2025
Stylish and glossy. Impression-making comb. “ReFa HEART COMB Aira CHROME” is released on May 28, 2025.
Apr. 22, 2025
"Soaking your entire body in beauty serum" — A premium shower experience born from the fusion of fine bubbles and beauty essence ingredients — "ReFa FINE BUBBLE VEIL" and "ReFa VEIL CARTRIDGE" will be released in summer 2025.
Mar. 11, 2025
Smooth curls and locks hair straight with the power of acid heat. “ReFa STRAIGHT LOCK” is released on April 16, 2025.
Mar. 11, 2025
Smooth away frizz with just one stroke — Straight, shiny hair that’s exceptional.1 “ReFa POWER STRAIGHT IRON PRO” is released on 16 April, 2025.
Mar. 11, 2025
Get Speed, smoothness and clarity,1 all at once. ReFa EPI W COOL launching on March 5, 2025.
Feb. 26, 2025
ReFa MILK PROTEIN HAIR CARE SERIES 5 new items now available from February 2025.
Feb. 19, 2025
Achieve quick and beautiful hair: drying by capturing wind. ReFa DRY ME launching on March 3, 2025.
Feb. 03, 2025
Achieve volume at the roots and smooth at the ends with an effortless blow-dry. “ReFa ARC BRUSH” is released on February 18, 2025.
Jan. 20, 2025
Catches lightly and releases smoothly, tame frizz and perfect your style. With three sizes, “ReFa ROLL BRUSH” is released on February 18, 2025.
Jan. 20, 2025
Feel Warm with Every Sip - Start Your Warming Lifestyle. ReFa HEAT ON GINGER newly released on Friday, November 29, 2024.
Nov. 01, 2024
Get a slimmer-looking face1 with just a blow-dry. Effortlessly lift, smooth, and shine your hair with the "ReFa BEAUTECH RESETTER," launching on Wednesday, October 16, 2024.
Sep. 09, 2024
Create beautiful styling from the hairline. Instantly shape your style for a chic look and slimmer-looking face.1 "ReFa FINGER IRON ST 6" launching on Wednesday, October 16, 2024.
Sep. 09, 2024
Introducing two new hair dryers: the "ReFa BEAUTECH DRYER BX" and the "ReFa BEAUTECH DRYER S+".
Sep. 09, 2024
Introducing two new items: "ReFa MAEGAMI LOCK" and "ReFa VOLUME LOCK." Launching on Wednesday, October 16, 2024.
Sep. 09, 2024
From the roots, strand by strand. Hair that shines with strength. "ReFa PADDLE PREMIUM" Launching on Wednesday, October 16, 2024
Sep. 09, 2024
Introducing Two Innovations launched in December 2024: "ReFa ULTRA FINE BUBBLE SUIGEN" transforms all household water into ultrafine bubble water, enhancing cleanliness for people, their lifestyles, and the environment. "ReFa ULTRA FINE BUBBLE LAUNDRY" transforms laundry water into ultrafine bubble water for more beautiful clothes.
Sep. 06, 2024
Introducing "ReFa MISTPIA": A dome-shaped mist shower that instantly refreshes body and mind with a new sensation of near-zero water pressure.
Aug. 08, 2024
Endless Radiance. The Impression Making Comb. "ReFa HEART COMB Aira" Launched on Thursday, August 22, 2024.
Jul. 22, 2024
Polish with natural bristles. Each stroke creates a luxurious shine. "ReFa AILE BRUSH RAY" launches on Wednesday, September 18, 2024
Aug. 05, 2024
Gently style your hair for a radiant shine with the new airy combing concept. "ReFa MARQUISE" launches on Wednesday, September 18, 2024.
Aug. 05, 2024
Since 80% of hair is protein... Introducing the ReFa MILK PROTEIN SHAMPOO / ReFa MILK PROTEIN TREATMENT / ReFa MILK PROTEIN OUTBATH TREATMENT, formulated with natural milk-derived ingredients1 to leave your hair smooth and manageable.
Jul. 11, 2024
Enhancing salon treatment value with the proven cleansing power of ultrafine bubbles: Experience the "ReFa ULTRA FINE BUBBLE VEENA" at our salon-focused workshop starting July 1, 2024.
Jun. 28, 2024
The long-awaited new colors, white and black, are now available for the ReFa ION CARE BRUSH PREMIUM!
Jun. 24, 2024
Introducing the ReFa LED SCEPTER, a handheld facial beauty device that will be launched in China in early June 2024.
Jun. 12, 2024
Introducing the ReFa SLIM UP VINEGAR, an apple cider vinegar that can support waistline for those with a high BMI.
May 13, 2024
Introducing the ReFa LED MASK, a mask-type LED facial beauty device that will be launched in China in late May 2024.
May 10, 2024
With ReFa's first cooling function, this high-power yet comfortable IPL device enhances skin radiance and features attachments for skincare. The ReFa EPI COOL is now available!
Mar. 11, 2024
A hair mask with 90% beauty essence ingredients to save your hair from severe damage. From the ReFa BEAUTECH HAIR CARE SERIES, "ReFa BEAUTECH MASK" is now on sale.
Mar. 11, 2024
Introducing the ReFa LOCK OIL BLOOM and the ReFa LOCK OIL BLOOM LIGHT, which contain a rare natural moisturizing ingredient produced in Japan.
Mar. 11, 2024
It's like skin care. Your bare skin can become even more beautiful and healthy with just the power of water and bubbles. Introducing the ReFa FINE BUBBLE U.
Feb. 21, 2024
Try for two weeks.1 Industry's highest level2 of power "maximum output of 30 J3" for confident and beautiful skin. Introducing the ReFa EPI W.
Feb. 21, 2024
ReFa EPI," an IPL device for sensitive skin, and "ReFa MULTI SHAVER," an electric shaver for glowing skin, are now on sale.
Feb. 21, 2024
It's like manipulating water. Salon-like washing comfort in your bathroom. Introducing the ReFa FINE BUBBLE FIT.
Feb. 21, 2024
The ideal style anytime, anywhere. Introducing the ReFa BEAUTECH DRYER SMART W with multi-voltage specifications that can also be used overseas.
Feb. 14, 2024
Introducing three new items in ReFa's carbonic acid beauty care. "ReFa SPARKLING BODY SERUM," "ReFa HEAT SPARK POWDER," "ReFa HEAT SPARK GEL CREAM" to be launched on Friday, February 16.
Feb. 01, 2024
Introducing the ReFa BRISTLE OAK, a collaboration product of the three companies Karimoku Furniture x Nousaku x ReFa
Jan. 30, 2024